Unicycles Bike Hire SchemeUniversity of Edinburgh

unicycles
executive summary

We provided expertise in project management and business planning to launch the University of Edinburgh’s successful new bike hire scheme, the first of its kind in Scotland.

challenge

The University of Edinburgh and the Edinburgh University Students’ Association wanted to make it easier for students to cycle by launching a new bike hire scheme, the first of its kind in Scotland. They had to work out from scratch how to get a new bike hire scheme up and running.

 

solution

We provided expertise in project management and business planning to launch the new bike hire scheme.

Through strong project management and planning, we successfully steered the project from inception through to launch. We:

  • assessed operational, procurement, legal and insurance issues to design an efficient and effective hire scheme
  • coordinated the work of suppliers, University and EUSA staff
  • made cost, income, profit and loss calculations to assess the financial viability of a bike hire scheme
  • evaluated the likely impacts of the scheme through surveys and focus groups
  • prepared a business case setting out the rationale, audience, operation and finance for the scheme.

results

Unicycles was successfully launched and proved to be hugely popular with students. The University is now looking forward to developing it further in the years to come, so that many more students can benefit.

Unicycles also became part of Cycling Scotland’s pioneering new Cycle Friendly Campus Award, which supports Scottish colleges and universities to take a leading role in increasing the number of journeys by bike.

Transform Consulting provided professional project management support to deliver the University of Edinburgh’s first ever student bike hire scheme, called UniCycles. From conception, research and design, piloting, evaluation and delivery, the team were dedicated and committed to delivering a quality experience for our students. UniCycles proved to be hugely popular with our students and we look forward to developing the scheme further.

Emma Crowther, Travel and Transport Manager, University of Edinburgh

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